CommunitySaturday, November 7
Rocky's Ace Hardware customers raised $32,511 for animal shelters, with $4,488 staying in Western Mass
The Springfield Morning News team
If you round up at the register, you're in good company. Customers at Rocky's Ace Hardware stores raised $32,511 for animal shelters nationwide through the "Round Up for Pets" fundraiser in 2026, the company said. Of that total, stores in Western Massachusetts raised $4,488 for local shelters.
Rocky's Round Up for Pets raised $32,511 in 2026
- $32,511
- raised for animal shelters nationwide
- $4,488
- raised by Western Mass. stores for local shelters
- 52
- Rocky's locations, from Maine to Florida
Sources: MassLive.com, BusinessWest
- Springfield stores: Island Pond Road and Liberty Street
- Also in: Agawam, East Longmeadow, Westfield, Ludlow, Palmer, South Hadley
- How it works: round up your purchase at checkout
The donations help shelters provide food, medical care and other essentials. Local shelters benefiting include ones in Springfield, East Brookfield and Westfield. Rocky's opened its first store in Springfield in 1926 and has been under the same family ownership since.
Local shelters in three towns benefit from the drive
| Shelter | Town |
|---|---|
| Thomas J. O'Connor Animal Control & Adoption Center | Springfield |
| Dakin Pioneer Valley Humane Society | Springfield |
| Second Chance Animal Services | East Brookfield |
| Westfield Animal Control and Shelter | Westfield |
Sources: MassLive.com, BusinessWest
Sources: MassLive.com, BusinessWest